April 2023 – TMO Group, in collaboration with UK consultancy Brand Catalyser, offers tailored eCommerce data analysis and marketing consulting services for Sanofi, and a service agreement has been signed. Established in 1973 and headquartered in Paris, France, Sanofi is one of the world’s largest pharmaceutical companies, specializing in the research, development, production, and sale …
A B2B distribution platform is an eCommerce platform tailored to facilitate commodity transactions between companies. With robust supply chain management capabilities, B2B distribution platforms offer efficient and intelligent transaction methods for both buyers and suppliers. These platforms also typically feature comprehensive functions such as order management, payment settlement, and after-sales service, enabling seamless cross-regional trade …
For a long time, brands may have had concerns about whether Magento/Adobe Commerce is suitable for the Chinese markets. However, many international brands such as Microsoft have proven otherwise by applying the structure in China, building popular eCommerce websites. In addition to common localization features such as language, payment, social media, logistics, and promotion, this …
Many international well-known brands opt for Adobe Commerce/Magento to create their own independent e-commerce platforms and expand their reach in the Chinese market, in addition to mainstream domestic e-commerce platforms like Taobao and JD.com. These international brands follow a “Glocal” strategy (Global + Local) that focuses on global localization. In creating a unified global brand …
Southeast Asia is a rapidly growing and highly diverse market, with each country often having their own language, consumer habits, payment methods, and many other unique features. Many international or local brands in this region choose to build their eCommerce websites using Adobe Commerce (also known as Magento2 Enterprise Edition). Which is no surprise – …
Many well-known international brands have chosen to use Magento 2/Adobe Commerce to build their own eCommerce In China. Such a choice of platform for expansion of their business into the Chinese market, among other benefits, allows them to meet the unique demands and usage habits of Chinese consumers. Adobe Commerce, the heir of Magento Commerce, …
It is not uncommon to have one of the requirements for the eCommerce project to have it launched “as soon as possible”. “Yesterday”, as more anxious to launch would put it. Obviously, that’s not something we can do, (until we here at TMO Group get our hands on a time machine, at least), but realistically, …
In the first article of our 8-part series on conducting B2B eCommerce in China, we discussed digital transformation. In this article, we will explore how companies can evaluate their digital maturity while entering the B2B eCommerce arena. According to a recent survey that TMO Group conducted among eCommerce professionals, most respondents believe that digital transformation …
This article continues our recent focus on the Philippines, from general insights and analysis to a look at the most popular eCommerce platforms in the country. Filipino Consumers The Philippines is home to a young and tech-savvy population with a cultural identity all their own. The Philippine melting pot infuses the local population with a …
Growth is speeding up in the Philippine eCommerce sphere. Therefore, the battle between B2C platforms is becoming more important. Likewise, the rewards for success are getting bigger. And a very small group of platforms enjoy the lion’s share of these rewards. In fact, just four platforms make up more than 90% of net traffic. In …