eCommerce Growth

Marketing Solutions to scale and improve your eCommerce operation

Getting your online store “live” is just the first step. Our eCommerce marketing strategies ensure sustainable growth for your business.

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Getting your online store “live” is just the first step. Our eCommerce marketing strategies ensure sustainable growth for your business.

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Customer Acquisition Strategies

If you already have a strong base of offline customers, redirect them online. To expand your reach, focus on enhancing brand visibility and exploring new acquisition channels.

SEO

Tailor your SEO eCommerce Strategy to the search engine preferences in your target market. When conducting keyword research, optimizing pages, and building external links for improved rankings, consider major engines like Google and Bing, as well as country-specific ones like Baidu, 360, or Yandex.

Social Media search optimization is now almost as crucial as traditional SEO. Gen-Zs are using TikTok for searches they once conducted on Google, or turning to Xiaohongshu as an alternative to Baidu. Social media is no longer just a brand channel, it is now regarded as a search engine.

SEM/Advertising

eCommerce Promotion is a direct means to drive traffic rapidly. You can choose search engine or social media channels, collaborate with influencers (KOLs), and run targeted promotions for an effective eCommerce traffic boost.

Social Media

Utilize social media platforms to showcase your brand personality and product applications. Connect with followers through creative activities to redirect traffic to your online store.

Content Marketing

Harness the power of Content Marketing for eCommerce. Interact with your target audience across channels through valuable and relevant content to establish an authoritative image and engaging with the audience. Incorporate videos into your marketing strategy as diverse media becomes more prevalent, providing an effective way to showcase products and engage with customers.
SEO
Tailor your SEO eCommerce Strategy to the search engine preferences in your target market. When conducting keyword research, optimizing pages, and building external links for improved rankings, consider major engines like Google and Bing, as well as country-specific ones like Baidu, 360, or Yandex.

Social Media search optimization is now almost as crucial as traditional SEO. Gen-Zs are using TikTok for searches they once conducted on Google, or turning to Xiaohongshu as an alternative to Baidu. Social media is no longer just a brand channel, it is now regarded as a search engine.
SEM/Advertising
Advertising is a direct means to drive traffic rapidly. You can choose search engine or social media channels, collaborate with influencers (KOLs), and run targeted promotions for effective website traffic boost.
Social Media
Utilize social media platforms to showcase your brand personality and product applications. Connect with followers through creative activities to redirect traffic to your online store.
Content Marketing
Harness the power of content marketing. Interact with your target audience across channels through valuable and relevant content to establish an authoritative image and engaging with the audience. Incorporate videos into your marketing strategy as diverse media becomes more prevalent, providing an effective way to showcase products and engage with customers.

Better Understanding of Users

Understanding the target audience and their purchasing habits is crucial for adjusting strategies. As a data-driven company, we believe data can help you comprehend the essence behind operational results.

Implement in-depth, real-time eCommerce analytics insights and cross-channel data integration from sources such as websites, mobile apps, social media, and third-party platforms, integrating them into a unified database to provide a comprehensive view of your customers, allowing for targeted marketing and operational strategies for each segment.

Understanding the target audience and their purchasing habits is crucial for adjusting strategies. As a data-driven company, we believe data can help you comprehend the essence behind operational results.

Implement in-depth, real-time eCommerce analytics insights and cross-channel data integration from sources such as websites, mobile apps, social media, and third-party platforms, integrating them into a unified database to provide a comprehensive view of your customers, allowing for targeted marketing and operational strategies for each segment.

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Meaningful Customer Experiences that Drive Conversions

Optimize your eCommerce’s Customer experience through data validation that helps tailor the user experience based on individual preferences. Providing precise messages with exact promotions at the right time and through the right channels significantly enhances audience engagement.

Analyze user behavior by creating and testing different page versions, especially focusing on mobile experiences. This approach uncovers variants that maximize marketing conversions, ultimately achieving the goal of improving sales and conversions within your existing website or application.

Increase Repeat Purchases and Customer Loyalty

Consumers spend more on websites they trust. To encourage it, consider providing incentives and rewards, as well as personalizing interactions through channels like social media, SMS, and email marketing to establish a strong relationship with customers.

Additionally, plan a long-term membership operation and a points system. Incorporate gamification techniques to stimulate customer loyalty through the power of rewards and competition. For example, strengthen brand recognition among existing customers through referral programs, offering free products or service rewards for both referrers and referees.

Drive Sales and Expand Distribution through Social Commerce

Expanding new sales channels through social networks and activating users' social potential are key to boosting your eCommerce. However, with global changes in consumer privacy terms, a reevaluation of social commerce is necessary. Finding ethical and creative strategies for more effective social media marketing, focusing on connecting zero-party and first-party data, becomes crucial for sustainable growth.

Empower users to become agents or distributors by providing incentives such as saving money on self-purchases, earning through sharing, and rewarding referrals to distributors. Utilize the distributors' social networks as primary channels for promoting and selling products, acquiring social traffic and customers at a lower cost.

Expanding new sales channels through social networks and activating users' social potential are key to boosting your eCommerce. However, with global changes in consumer privacy terms, a reevaluation of social commerce is necessary. Finding ethical and creative strategies for more effective social media marketing, focusing on connecting zero-party and first-party data, becomes crucial for sustainable growth.

Empower users to become agents or distributors by providing incentives such as saving money on self-purchases, earning through sharing, and rewarding referrals to distributors. Utilize the distributors' social networks as primary channels for promoting and selling products, acquiring social traffic and customers at a lower cost.

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Track Market Trends and Explore New Markets

Discovering and adapting to current market trends is crucial for sustainable growth.

Utilize data validation to quickly iterate on products, implement diversified product strategies, and expand your customer base by adding or removing products or venturing into related categories. Simultaneously, conduct research on new markets to identify untapped opportunities in emerging markets or new niche areas.

Discovering and adapting to current market trends is crucial for sustainable growth.

Utilize data validation to quickly iterate on products, implement diversified product strategies, and expand your customer base by adding or removing products or venturing into related categories. Simultaneously, conduct research on new markets to identify untapped opportunities in emerging markets or new niche areas.

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Integration of Artificial Intelligence

Explore AI integration to shape new paradigms for the future of eCommerce. Enhance efficiency and optimize user experience through personalized recommendations, chatbots, predictive analytics, while applying AI in areas such as fraud detection, voice search, and image recognition.

This support aids in optimizing supply chains and automating customer service. By providing a personalized and efficient shopping experience, you can enhance customer satisfaction and boost the competitiveness of your e-commerce platform.

Trusted by Industry Leaders

20+ customers grow with TMO's eCommerce marketing solutions

Our Services

Through our digital transformation workshops, we collect and analyze your needs carry out digital and Commerce audits, and offer consultations on the best platform solution for your business. By compiling your ideal Commerce roadmap together we will be creating the best user experience for your future customers.
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Through our digital transformation workshops, we collect and analyze your needs carry out digital and Commerce audits, and offer consultations on the best platform solution for your business. By compiling your ideal Commerce roadmap together we will be creating the best user experience for your future customers.
Read more
Through our digital transformation workshops, we collect and analyze your needs carry out digital and Commerce audits, and offer consultations on the best platform solution for your business. By compiling your ideal Commerce roadmap together we will be creating the best user experience for your future customers.
Read more
Consultation and Strategy
B2B User Experience Design
B2B eCommerce Development

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