Home Appliances (Southeast Asia Outlook 2023)

In this free Outlook, we analyze home appliances market in South East Asia. We use sales data of almost 100 thousand SKUs of home appliances sold South East Asia's most popular marketplaces, Shopee and Lazada.

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  • Market overview for South East Asian 6 countries (Indonesia, Malaysia, Thailand, Philippines, Vietnam Singapore).
  • A detailed analysis for 6 different segments: washing machines, air conditioners, vacuum cleaners, fans and so on.
  • Price ranges, that generate most of the revenue, by country and product category.
  • List of leading brands (with their market share) in each region and market segment.
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  • Market overview for South East Asian 6 countries (Indonesia, Malaysia, Thailand, Philippines, Vietnam Singapore).
  • A detailed analysis for 6 different segments: washing machines, air conditioners, vacuum cleaners, fans and so on.
  • Price ranges, that generate most of the revenue, by country and product category.
  • List of leading brands (with their market share) in each region and market segment.
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[_edd_download_gross_earnings] => Array ( [0] => 0 ) [cmplz_hide_cookiebanner] => Array ( [0] => ) [_qa_3_question] => Array ( [0] => field_65b18f3b3aabc ) [qa_3_question] => Array ( [0] => I need specific data about my industry, do you offer customized reports? ) [_qa_3_answer] => Array ( [0] => field_65b18f433aabd ) [qa_3_answer] => Array ( [0] => Yes! From preliminary eCommerce scans that inform your market entry strategy, to monthly data checks, and long-term monitoring, we offer custom data collection and analysis to help identify your industry's market structure, pricing, top competitors, trends, and more. To learn more, navigate to our "Data Service" page in the main menu or contact us to discuss your data needs. ) )

What Will You Find...

  • Market overview for South East Asian 6 countries (Indonesia, Malaysia, Thailand, Philippines, Vietnam Singapore).
  • A detailed analysis for 6 different segments: washing machines, air conditioners, vacuum cleaners, fans and so on.
  • Price ranges, that generate most of the revenue, by country and product category.
  • List of leading brands (with their market share) in each region and market segment.

This Outlook is based on February 2023 data, and will be updated regularly.

Highlights

This Home Appliances Outlook is intended for C-level executives, managers, marketing experts, researchers, and decision-makers at appliance manufacturing and distributing companies. Whether your brand is considering entry into Southeast Asian markets via eCommerce or trying to expand its presence – this information will be a valuable tool to help you navigate this vibrant market.

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TMO Group can provide an invoice for purchase of the guides. If you need an invoice, please send a request by email to info@tmogroup.asia with the detailed company information for the invoice and the payment receipt. Once we receive, we can issue the digital invoice and send it to you via e-mail within 10 working days.

I need specific data about my industry, do you offer customized reports?

Yes! From preliminary eCommerce scans that inform your market entry strategy, to monthly data checks, and long-term monitoring, we offer custom data collection and analysis to help identify your industry's market structure, pricing, top competitors, trends, and more. To learn more, navigate to our "Data Service" page in the main menu or contact us to discuss your data needs.

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