China remained the fastest growing IKEA Group market: in 2015, IKEA China has set a record-breaking total sale of RMB 10.5 billion, 18% growth than 2014. To maintain its dominance in China market, IKEA’s next move in China this year will be eCommerce development. IKEA is ambitious about eCommerce Despite its strong offline sales …
For every foreign business eyeing China eCommerce market, to understand Chinese customer’s behavior and expectation is the task at hand. Especially during this digital era, in which ways are these digital-savvy customers changing the whole China eCommerce? Earlier this month, worldwide management consulting firm McKinsey released a survey (How savvy, social shoppers are transforming Chinese e-commerce) which examined …
The cosmetics market in China is still booming through the year of 2015. With a high smartphone penetration rate, eCommerce is playing an increasingly important role in the cosmetics industry. Here are 5 major things we learned from cosmetics eCommerce performances this year: 1. Welcome to the era of “cosmetics eCommerce”, ladies and gentlemen China …
Great news for China’s wine e-commerce: Chinese love a fine wine, and the love is absolutely getting “hot and heavy”. The consumption of red wine in China almost tripled between 2007 and 2014, and is forecast to grow by another 54% by 2015. China’s wine consumption in 2014 was more than double that of the …
While many luxury brands in China have been hesitant about diving headlong into the country’s e-commerce market due to concerns over infrastructure, quality, and distribution issues, a new report argues that companies who aren’t getting into the market now are missing out on a massive opportunity.
Global ecommerce sales to top $1.2 trillion USD Asia-Pacific will contribute the most new dollars to business-to-consumer (B2C) ecommerce sales in coming years, according to eMarketer’s forecast of digital sales of retail and travel products and services. This year alone, B2C ecommerce sales are expected to grow 23% in the region, with sales in China …
Like Japan 20 years ago, the consumption on luxury goods in China now is skyrocketing! Not only those super-rich, but also many common people are ravenous for luxury brands, especially western brands. eCommerce for luxury eCommerce is booming in China and offers new opportunities for luxury industry key players. Chinese consumers are more actives online …
Why have so many Western companies — including heavyweights like Amazon and Google — struggled in China’s e-commerce market? Amazon entered China’s business-to-consumer market by acquiring Joyo.com in 2004 for $75 million. From the start, it faced fierce competition, in particular from Tmall.com. Today, Amazon’s market share in China stands at 3.5%, with indigenous companies …
Move Into The Chinese Market Place There are over 450,000,000 consumers looking to buy the exact products and services that you are selling to other markets. Why are you not allowing them to buy what you are offering in China? Why are you not Doing Business In China right now? By starting up a targeted online marketing …