[Infographic] 6 Facts about eCommerce Consumer Behavior in China

TMO Group

For the third year in a row, China has been the biggest eCommerce market over the whole world. To every eCommerce business in China market, consumer behavior is extremely important to businesses because those eCommerce consumers are the lifeblood of any business. How do China eCommerce consumers shop? What are the differences between impulsive buyers and …

How Will China eCommerce Look Like in 2018?

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China eCommerce sales will keep going strong, even 2 years after today. The latest research from iResearch indicates that overall online sales in China, including both retail and consumer-to-consumer (C2C) sources, will reach 7.5 trillion Chinese Yuan ($1.16 trillion dollars) by 2018, with annual growth rates slowing slightly from more than 30% in 2016 to …

[Infographic] eCommerce Development in China and USA: Past, Present And Future

TMO Group

China and the United States are two of the biggest eCommerce markets around the world. Looking back to the days, the two superpower has walked a different path on eCommerce: China is being fueled by mobile commerce and improved logistics networks, while an improved economy and continued growth helped the U.S. Here we take a look at the eCommerce …

China eCommerce: Branding Matters… A Lot

TMO Group

There is an unexpected finding from Bain & Company’s latest study of China’s eCommerce market: how much is eCommerce shaping consumer behaviours, and the profound influence those shoppers are having on online businesses. Despite its massive growth, China eCommerce is rapidly evolving to become more than a numbers game for both consumers and sellers. Shoppers …

Next for IKEA in China: eCommerce

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China remained the fastest growing IKEA Group market: in 2015, IKEA China has set a record-breaking total sale of RMB 10.5 billion, 18% growth than 2014. To maintain its dominance in China market, IKEA’s next move in China this year will be eCommerce development.   IKEA is ambitious about eCommerce Despite its strong offline sales …

10 Things We Can Learn From McKinsey Survey about China eCommerce

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For every foreign business eyeing China eCommerce market, to understand Chinese customer’s behavior and expectation is the task at hand. Especially during this digital era, in which ways are these digital-savvy customers changing the whole China eCommerce? Earlier this month, worldwide management consulting firm McKinsey released a survey (How savvy, social shoppers are transforming Chinese e-commerce) which examined …

5 Things We Learned from China Cosmetics eCommerce 2015

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The cosmetics market in China is still booming through the year of 2015. With a high smartphone penetration rate, eCommerce is playing an increasingly important role in the cosmetics industry. Here are 5 major things we learned from cosmetics eCommerce performances this year:   1. Welcome to the era of “cosmetics eCommerce”, ladies and gentlemen China …

Top 5 Trends in China’s Wine E-commerce that One Must Know

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Great news for China’s wine e-commerce: Chinese love a fine wine, and the love is absolutely getting “hot and heavy”. The consumption of red wine in China almost tripled between 2007 and 2014, and is forecast to grow by another 54% by 2015. China’s wine consumption in 2014 was more than double that of the …

Luxury Brands Ignoring ‘Huge Unmet Demand’ For eCommerce In China

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While many luxury brands in China have been hesitant about diving headlong into the country’s e-commerce market due to concerns over infrastructure, quality, and distribution issues, a new report argues that companies who aren’t getting into the market now are missing out on a massive opportunity.

B2C eCommerce Climbs Worldwide, as Emerging Markets Drive Sales Higher

TMO Group

Global ecommerce sales to top $1.2 trillion USD Asia-Pacific will contribute the most new dollars to business-to-consumer (B2C) ecommerce sales in coming years, according to eMarketer’s forecast of digital sales of retail and travel products and services. This year alone, B2C ecommerce sales are expected to grow 23% in the region, with sales in China …