With an expected growth of more than 20%, Italy is the eCommerce market to watch. Therefore, we provide this handbook with in-depth information to guide you through Italy’s complex regulatory environment. Which regulations and policies are crucial for your eCommerce business in Italy? Our guide provides the answers and more.
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- Latest statistics and market data available in 2018
- Hands-on experience gathered from multiple experts
- Expansive information on a broad range of themes, from taxations to marketing strategies
- An overview of EU specific rules for importing goods and customs regulations
- Templates and practical tips on legal matters
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- Analysis of Italy’s customers and how to ensure high conversion
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- Examples of GDPR implementation by the main marketplaces in Italy
- Authentic and precise insight of Italian consumer behaviour, both offline and online
- Overview of the Italian consumers’ attitude towards foreign brands
- Updated insights regarding social media trends and marketing
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- Authentic and precise insight of Italian consumer behaviour, both offline and online
- Overview of the Italian consumers’ attitude towards foreign brands
- Updated insights regarding social media trends and marketing
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Thus, from business owners to marketing specialists and eCommerce operators, our guide is sure to provide you with valuable insights.
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- A complete overview of Italy’s eCommerce ecosystem
- Latest statistics and market data available in 2018
- Hands-on experience gathered from multiple experts
- Expansive information on a broad range of themes, from taxations to marketing strategies
- An overview of EU specific rules for importing goods and customs regulations
- Templates and practical tips on legal matters
- Advice for foreign businesses on how to localize their operations for the Italian market
- Analysis of Italy’s customers and how to ensure high conversion
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- What are the characteristics of the Italian ecommerce market?
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- How can I best handle privacy and data protection for the local market?
- How do the product category and eCommerce model affect your taxations?
- Which aspects of an ecommerce business are essential to have for Italy?
- Which distribution and payment methods are available?
- Which media and marketing strategies are important to ensure high conversion rates?
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[0] => TMO Group publishes an extensive series of eCommerce Localization Guides. Covering general, legal and store-level localization topics, these handbooks provide key market and hands-on information on how to localize your eBusiness per country. We currently cover the following markets in our series: China, Malaysia, India, the Philippines, Indonesia, Vietnam, Thailand and Italy. This series is continuously expanding and being updated. All our guides are published in English and Chinese.
The guides are based on our aggregated 20+ years of experience and composed by our dedicated team of eCommerce market researchers. This all-inclusive complementary series of guides will help you find your way through the eCommerce jungle. Be sure to check out our complete series of guides which cover: (A) eCommerce Market Localization, (B) eCommerce Store Localization and (C) eCommerce Legal Localization.
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Q1: How can I get a copy of this eCommerce Market Localization Guide?
A1: Just click on the ‘download now’ button and fill out your business details on the next page. You can then pay directly via PayPal. Once your payment is confirmed, we will send you a dedicated download link for your copy of the guide in PDF format.
Q2: What is the difference between the starter's guide and the in-depth guide?
A2: All our guides are based on TMO Group’s aggregated 20+ years of experience and composed by our dedicated team of eCommerce market researchers. However, the in-depth guide offers many more insights and detailed information than the starter's guide.
Q3: Which payment methods are currently available to purchase a resource?
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