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            [0] => New Energy Application (Southeast Asia Outlook June 2024)
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            [0] => In this free Outlook, we analyze the new energy application market in Southeast Asia. We use sales data from almost 610 thousand SKUs of new energy application products sold in Southeast Asia's most popular marketplaces, Shopee and Lazada.
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Market overview for Southeast Asian 6 countries (Indonesia, Malaysia, Thailand, the Philippines, Vietnam, and Singapore)
 	
A detailed analysis of different segments (include solar energy products, electric transportation and their charging equipments, lithium batteries, and LED lights and displays)
 	
Price ranges, that generate most of the revenue, by country and product category
 	
List of leading brands (with their market share) in each region and market segment

This Outlook is based on April 2024 data.
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            [0] => Southeast Asia's abundant renewable resources, especially solar energy, provide a solid foundation for this transition. This region also has a natural advantage for photovoltaic power generation. These advantages could make the solar market a new blue ocean for enterprises expanding abroad. Additionally, as the concepts of energy conservation and carbon reduction become more ingrained, the demand for new energy application products would also increase. Overall, the market for new energy application products in Southeast Asia has significant potential.

In April 2024, the number of new energy application products sold on Shopee and Lazada reached approximately 620,000, with a total sales revenue of about $680 million. Among these products, LED lights and displays topped the sales list with around 60% market share, followed by solar products.

Consumers in different countries have varying preferences for new energy application products. In Indonesia, Malaysia, and Singapore, LED lights and displays gained significant popularity. Solar products are more popular in the Thai and Philippine markets. Besides LED lights and displays, electric vehicles and their charging equipment are also quite popular in Vietnam.

Regarding brands, in general, there is no dominant brand in the Southeast Asian new energy application market. Consumers generally prefer brands from the Netherlands and Asia. PHILIPS from the Netherlands was the best-selling brand in this category, followed by Samsung from South Korea and Xiaomi from China. 

For detailed consumer preferences and brand performance in different countries, please feel free to download the outlook.
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