To welcome in the new decade, we’ve prepared a report that takes a deep dive into the health & food supplements industry in China, examining the state of the industry at the end of the past year and looking to its future as we enter into the millennium’s third decade. To do so, we didn’t …
This article was published in the lead up to our China Health & Food Supplements Industry Report, available for free right now. As the world’s most populous nation, China is one of the biggest markets on the planet for almost anything. This is certainly the case for health supplements, which boast a massive market in …
This is the second part in our series on inventory models in China’s New Retail era. To read part one, focusing on the fixed inventory model, click here. In 2019, exactly how to manage warehousing logistics and order management has become a hot topic in China’s New Retail space. Brands are using innovative new models to …
In 2019, exactly how to manage warehousing logistics and order management has become a hot topic in China’s New Retail space. Brands are using innovative new models to differentiate themselves from competitors, optimize both operational efficiency and user experience, and stay ahead of the pack. Even more so than with traditional retail, the availability of …
WeChat may have pioneered them, but today several other apps have stepped up to do battle for the title of Mini-Program king. Bytedance (parent to video app sensation TikTok/Douyin), Alipay, Tencent QQ, and Baidu are among the major players that have rushed to launch their own Mini-Programs and incorporate them into the core of their …
This article is an update to last year’s “2018 China eCommerce Insights”. Here we hope to provide you with an up-to-date overview of China’s eCommerce landscape to help you establish your business’s online presence in China. A Broad View of China eCommerce This year, the total number of internet users in the world reached around …
Which brand or which shopping scenario will you think of when we talk about WeChat eCommerce? It will not be an easy question. We believe that recognition is not yet well-established by digital consumers for any brands or any online shopping categories for the WeChat shop. On the T-mall, we may go to buy clothes …
Like Black Friday sales on Amazon, Singles’ Day or Double 11 on the 11th of November every year has been a big day for all the Chinese for 9 years. Until the midnight of 29th October, Singles’ Day 2017 top 5 ranks of the beauty brand pre-sale result are Lancome, Estee Lauder, SK-II, Olay and L’Oreal respectively. Top …
It is already the Q4 of 2017 and it is about time to work on the 2018 annual plan and set the target. How do you feel about the overall performance of 2017? There must always be the room for improvement and below are some event recommendations coming in 2017 and 2018. Get yourself well-equipped …
The penetration rate of mobile internet is still growing and more and more digital consumers are grabbing a mobile phone to surf on the social media. These days, no-one can neglect the importance of mobile channels and mobile commerce. Popular Mobile Channels in China Mobile Social Platform The biggest mobile communication program must be WeChat and QQ …