Using Magento2 to Enhance B2B eCommerce Development: Key Features

Thomas Price

Beyond its many applications in B2C eCommerce, Magento has also made great strides into the field of B2B. Here, we’re going to break down the most important features of Magento2 for B2B eCommerce, providing ideas and insights for B2B brands’ digital transformation. Key Features Tiered Customer Accounts Tiers within customer accounts enable customers to create …

B2B eCommerce: 6 Steps to Drive Sales and User Engagement

Thomas Price

Digitalization is becoming increasingly popular, and millennial users have steadily become the new backbone of B2B procurement. Meanwhile, traditional manufacturing has awoken to the possibilities and opportunities presented by B2B eCommerce. But as B2B eCommerce becomes increasingly mature and content increasingly professional, how can companies best seize these business opportunities and drive sales? Here we …

2019 B2B eCommerce Website Development: Key Features

Thomas Price

Today, many manufacturers consider setting up a B2B eCommerce website to be a vital part of the digital transformation process. In the last B2B article, we mentioned that 78% of B2B multinationals engage in online sales, and most of the remainder that have yet to dip their toes into digital eCommerce are now planning to …

B2B/B2b eCommerce In-Depth: B-to-Big-B VS B-to-Small-B

Thomas Price

B-to-big-B and b-to-small-B (B2b) eCommerce are both crucial to the digital transformation of traditional manufacturing companies. B2b eCommerce features at the early stages of the transformation process, suitable for starting small with lower volume clients and pushing manufacturers towards process automation and standardization; B2B, meanwhile, is a constant once transformation has been achieved, enabling manufacturers …

2019’s Latest B2B eCommerce Trends: Staying Competitive and Stimulating Growth

Thomas Price

In 2019, we’re seeing more and more B2B players turn to the online sphere for their product search, research and purchasing needs, and as a result the complexity of B2B eCommerce transactions has continued to rise. The ranks of B2B buyers and sellers are swelling with millennials, who expect a fully digitally optimized buying and …