The Ins and Outs of New Retail

TMO Group
On Wednesday the 28th of March, 2018, it was finally time for the fourth and last DigiDutch E-Commerce Masterclass, “The Ins and Outs of ‘New Retail’: Diving Deeper into the Meaning and Purpose”. New Retail has been hyped as a… Read more

Carrefour’s Next Stop for O2O Commerce: Beijing

TMO Group
Last week, French retail giant Carrefour officially announced the opening of their new eCommerce platform in Beijing, allowing Beijing shoppers to purchase directly through the online store. The new Carrefour Beijing’s eCommerce site integrates O2O functions like: delivery, multiple payment… Read more

WeChat Shake Function Will Pull Your Customers Closer

TMO Group
Just Shake it! Have you ever tried the “Shake” feature on WeChat? Before, “Shake” is an interesting way to discover new users and corporate accounts by just few shake of your smartphone. Since 2015, the “Shake” feature is heading to… Read more

Infographic: How does O2O Reshape China’s eCommerce Landscape

TMO Group
O2O commerce has become the “the trillion dollar opportunity” in China, since it is being heralded as the next big thing in China’s eCommerce sector. The model combines online model and offline traffic for businesses, therefore creates offline purchases. O2O… Read more

Top 5 Advantages if You Use WeChat for O2O Commerce

TMO Group
O2O (Online to Offline) means directing online customers to physical offline stores, and it has been one of the hottest buzzwords in China’s eCommerce sector. O2O commerce platforms are mostly set up on mobile. WeChat, the most popular social app… Read more