7 Essential New Retail Mini-Program Features

Thomas Price

New Retail mini-programs (or ‘applets’) have become the standard among major retail brands. Official reports from WeChat say that in 2018, retail Mini-Programs served users 200 million times. The same year, more than 1500 online supermarkets were launched. According to statistics published by Aladdin, retail Mini-Programs account for 21% of the top 200. As they …

Three Simple Steps to Succeed in China’s New Retail Era

Thomas Price

Over the past few years, the boundaries between online and offline sales have blurred. As the Internet and the Internet of Things (IoT) have become ubiquitous in China, a new era has begun. The era of New Retail. In the second half of 2019, the ‘Wild West’ period of the New Retail era is coming …

ByteDance Mini-Program: eCommerce Applet Development & Strategy

Thomas Price

ByteDance has entered the Mini-Program later than Baidu and Alipay (and certainly later than applet pioneer WeChat, who kicked off the craze). However, by launching Mini-Programs on its two hugely popular apps, Douyin (TikTok outside of China) and news and article platform Toutiao, ByteDance is standing as a real contender in the Mini-Program sphere. These …

Mini-Programs and Brand eCommerce: The Perfect Match?

Thomas Price

Previously an eCommerce trend in China had been marketplace centralization, with the domination of T-Mall and its associated brands. Now, however, we are seeing the space becoming increasingly decentralized, as social media selling takes hold. This is especially true with the advent of Mini-Programs, which can integrate online store-based selling into the social media apps …

China’s Mini-Program War: Will One Unseat WeChat?

Thomas Price

WeChat may have pioneered them, but today several other apps have stepped up to do battle for the title of Mini-Program king. Bytedance (parent to video app sensation TikTok/Douyin), Alipay, Tencent QQ, and Baidu are among the major players that have rushed to launch their own Mini-Programs and incorporate them into the core of their …

How to Build Magento eCommerce Website in Aliyun ECS

TMO Group

Magento is a famous open source CMS for eCommerce websites as well as a good eCommerce solution. Normally it is used to build big eCommerce websites. And it supports a web template system which generates multiple similar-looking pages and customized theme. Thanks to its open source, it allows users to integrate several domain names into one …

Should You Integrate Multiple Magento Stores?

TMO Group

As your company expands and your brands or product offerings start to diverge, you may start to consider separate Magento stores. But, it’s not an easy or an automatic decision. You need to consider architecture, growth strategy, SEO, branding, and more! All of the sudden it’s a critical decision that could affect the growth of your company. …

How to Make Use of Images to Boost Website Design

TMO Group

When it comes to web design, image is one of the most important elements. Generally speaking, a good website usually has clear and appropriate images. Today we’ like to share how to make use of these images to boost your website design. 1.Huge background images First let’s talk about a trend that use huge background …

Mobile HTML5 Optimization Guide

TMO Group

In this article we’ll talk about how to optimized your HTML5 website that makes better search engine ranking and user experience. Actually, it also applies to PC website. Loading Optimization Loading is the most time-consuming activity while open the website. Sometimes it takes up 80% of the time. As a result, it is the most …

Web Security Report – 26% eCommerce Sites Have Loopholes

TMO Group

Few days ago,one of the biggest internet security companies in China, 360 reported that web security issues have already affected our daily lives, which should be solved urgently. Take eCommerce industry alone, nearly 26% of eCommerce websites have high-risk loopholes. It is estimated that the situation will get worse by 2015. The number of website …