Growth Hacking and analytics is no longer a new concept in this digital and eCommerce era. Yet, people might still think that it is a job to find a great idea to bring huge success overnight. There isn’t any fast … Read more
Cross-border eCommerce has opened the door to nutritional health products outside China. Endless healthcare products are rushing into the market. At the same time, venture capital of China is so active recently to perform conglomerations. However, how the China policy … Read more
Like Black Friday sales on Amazon, Singles’ Day or Double 11 on the 11th of November every year has been a big day for all the Chinese for 9 years. Until the midnight of 29th October, Singles’ Day 2017 top … Read more
It is already the Q4 of 2017 and it is about time to work on the 2018 annual plan and set the target. How do you feel about the overall performance of 2017? There must always be the room for … Read more
The “pivot to video” is digital media’s megatrend recently. According to the research report from BI Intelligence, 47.4 minutes of online video will be watched daily in 2017 globally, a 20% year-over-year (YoY) increase, driven primarily by mobile, where viewing … Read more
It is the prevailing trend that so many brands are developing an online store on every channel. They are quite enthusiastic on setting up the eCommerce department. Has your brand already developed an online web store? Or joined the T-mall, … Read more
Hines is a privately owned global real estate investment, development and management firm, founded in 1957, with a presence in 201 cities in 21 countries and $100 billion of assets under management.
Hines announced in 2013 that it was chosen … Read more
The penetration rate of mobile internet is still growing and more and more digital consumers are grabbing a mobile phone to surf on the social media. No one can neglect the importance of mobile channels and mobile commerce.
Popular Mobile… Read more
The Internet in China is embracing the scenes of retail, entertainment, intelligence, and offline-to-online. The relationship and bonding between industry sectors and the Internet are growing stronger. In this article, we will review the trend of rising digital consumers and … Read more
When we talk about ‘key opinion leaders’ (KOL) marketing in China, many people will think of girls with pretty faces or with plastic surgery and botox, etc.. 2016 was called the Year of KOLs in China – it become extremely … Read more