At the beginning of 2020, CoViD-19 shook the world from its usual rhythms and forced distance on people due to remote work, lockdowns, and quarantine. Social activities ground to a halt during Chinese New Year and the following month. This in turn gave people time to slow down and reflect on their consumption and lifestyles. …
After several years of development, China’s June 18th (or “618”) mid-year sales period has evolved into the second biggest “holiday” for Chinese online retailers. 2020 was particularly special, as it is the first major eCommerce sales event after the coronavirus outbreak. Presales began as early as May 25th, and Tmall’s year-on-year sales growth rate increased …
Ecommerce webmasters spend hundreds and thousands of dollars to boost their business and they hire experts to increase their customer engagement ratio. The ultimate purpose of building an eCommerce store is to increase sale and generate revenue. In this scenario importance of customer engagement is very high. Here we are going to share some most …
In recent years, the Philippines has become increasingly attractive to foreign brands looking for a Southeast Asian market entry opportunity. But with any emerging market, there remain questions as to exactly how companies can enter. Especially when these countries were previously quite restricted when it came to foreign entry and ownership. So we talked to …
China became the world’s second largest market for cosmetics back in 2013. However, some major brands have still chosen to stay out of the China market for a number of reasons. These reasons include the complicated license approval process, high costs associated with the general trade model, and a requirement on domestic brands that they …
Everyone’s talking about taking offline businesses online recently – including us! But what exactly does ‘digital transformation’ mean for a company? What are the ways companies can embrace the Internet to enhance their business? In this article we touch on a few of the major paths companies can take towards digital transformation. Online Retail The most …
In recent years, the cosmetics industry, and skincare and makeup especially, have undergone substantial development in China. In 2019, the growth rate of the beauty industry ranked second of all retail industries. For brands that plan to set up on local eCommerce platforms or hope to enter China through cross-border eCommerce, research into consumer trends …
As the name suggests B2B websites are used for the transactions between businesses to business. But unlike business-to-consumer (B2C) and business-to-government (B2G), B2B companies have to create a professional persona that is both attention-grabbing and sales-ready if they hope to successfully pitch and sell their products to other businesses.Generating leads and improving the quality of …
Hot on the heels of our in-depth eCommerce Guide series, this week sees the launch of the consolidated Southeast Asia eCommerce Outlook. Now, this doesn’t go into as great detail or touch on many of the specifics explored in each country’s full Guide. But it does offer an easy point of comparison between the five …
As the CoViD-19 pandemic crisis comes under control in mainland China, things are going back to normal across most industries. Consumers too are emerging and resuming their usual behaviors. But after months of distorted sales figures and unusual spending patterns, what will this new normal look like? To remind ourselves of what normal looked like …