When was the last time that you used SMS? Personally I cannot remember, because instant messaging apps have taken over for the last few years. Those apps definitely change the way people connect through mobile phones. Among all the instant messaging apps, WeChat and WhatsApp are two giants who meet the needs of different market: China-born …
Entering 2016, O2O Commerce on WeChat remains a heated topic. We heard this term lately, but what does it mean, and how can I benefit from WeChat O2O? Here are the most asked questions regarding WeChat and O2O Commerce, along with our answers. What is O2O Commerce on WeChat? O2O Commerce (Online to Offline) is …
It was March 5th 2014 that WeChat Payment was born. Based on the WeChat platform, Tencent hopes WeChat Payment to add more support for business around the very platform, therefore to improve conversion rates. After almost two years, number shows that WeChat Payment is a great online payment platform: On November 2015, Tencent pulled in …
The competition in WeChat eCommerce will definitely be tougher in 2016, since nearly every business in China are eyeing on this promising land. For one business, just opening up its WeChat store is far from enough: WeChat eCommerce need those vital features to stand out from the other competitions. Previously, we have introduced Magento 2 (currently known …
For a foreign cosmetics brand, WeChat is THE social media tool to use to interact with Chinese customers and boost eCommerce business. These minions know exactly the reason why… (Not these, those smart ones…) 1. WeChat’s user base in China is huge WeChat is dominating China’s social media. Till the end of 3rd Quarter 2015, …
The cosmetics market in China is still booming through the year of 2015. With a high smartphone penetration rate, eCommerce is playing an increasingly important role in the cosmetics industry. Here are 5 major things we learned from cosmetics eCommerce performances this year: 1. Welcome to the era of “cosmetics eCommerce”, ladies and gentlemen China …
Multi-channel e-commerce platform proves to be a better way to build up a WeChat e-commerce for start-ups. As we talked about earlier, despite its popularity, 3rd party e-commerce platforms like Youzan and Youshop still have some major flaws. Fortunately, multi-channel e-commerce platform will solve those problems and enable you to start selling both online and …
The term “WeChat eCommerce” didn’t even exist before July, 2014, the time Tencent announced the new birth of “WeChat store”. Now, one and a half year later, it has become the sweatiest pie that every business wants a piece from. After all, since Chinese adult spend over 40 minutes on average daily on Wechat, why not …