Setting Up Your Own eCommerce Platform: Digital Transformation Part 2

Thomas Price

Over the past two decades, most businesses have had to deal with the online world in some way. But while many jumped in head-first and embraced eCommerce, others have understandably been more cautious. For several good reasons, some businesses chose instead to stay purely offline. However, the online world has become more integrated with our daily …

Chinese Web-Store Design: East VS West

Thomas Price

For brands looking to launch in China in a big way, a brand web-store can be a tempting option. These brands generally want to make a splash and make their products seem more exclusive than if they just launched products on existing marketplaces. However, not only does this approach require significant marketing efforts to bring …

Headless eCommerce: Can It Help Your Business?

Thomas Price

As reported by Gartner, ‘headless eCommerce’ became one of the most popular new technologies used by international brands in 2018. Nearly 79% of brands were found to be considering, planning, or already using headless or API-based eCommerce architectures. In this article, we go over the following: What is Headless eCommerce? Headless vs Traditional eCommerce: Pros …

Senior App Design: Age-Proofing Mobile eCommerce

Thomas Price

Senior app design is becoming more relevant than ever. According to a recent Nielson Norman Group survey, the ability of users aged between 25-60 to properly utilize web pages and apps has dropped by 0.8% year-on-year. Meanwhile, middle-aged and senior users were found to 74% less efficient at doing the same than users in younger …

What Are The Must-have Design Features For a eCommerce Site?

TMO Group

eCommerce sites can be different from business website in many ways, and design is definitely a big part of it. Just like an offline retail in the shopping mall, a well-designed eCommerce will be both attractive to pull more customers in, and functional that can ease customer’s purchase process, and convert visitors to shoppers. Below …

From Visitors to Customers: 10 Examples of Excellent Ecommerce Website Design

TMO Group

humans just seem to love things that are well designed, same with eCommerce website. recent research has also found that 92.6% of people feel that the visuals are the top influential factor affecting a purchase decision. A well-designed eCommerce site will provide the user with a much more pleasant user experience and will make it easier for …