B2B eCommerce Archives

Building Your B2B Omni-Channel Commerce Platform is The Future [Infographic]

TMO Group Jan 22nd, 2016

When it comes to 2016, more B2B Suppliers are adapting to shifting buying behavior of business customers that is driven by consumer shopping habits. Business buyers are expecting an overall better ecommerce and omni-channel experience from suppliers with easy to use online payment methods, enhanced website search, and personalized recommendations. For those B2B businesses that do it …

B2B eCommerce in China: What does Your Buyer Want Most in 2016?

TMO Group Jan 20th, 2016

Looking for one word to define China’s business-to-business (B2B) eCommerce? Huge. According to iResearch, B2B eCommerce made up almost 75% of the eCommerce market, which is twice the size of B2C eCommerce. Data implied that B2B eCommerce was the principal part of the eCommerce market in China, and the market is still growing rapidly. B2B …

How B2B Marketers Can Draw B2C Strategies Into Their Marketing

TMO Group Aug 1st, 2013

Some of the best B2B marketers are not only thinking like B2C marketers but also borrowing marketing strategies that have already proven successful in the consumer world.