Beyond its many applications in B2C eCommerce, Magento has also made great strides into the field of B2B. Here, we’re going to break down the most important features of Magento2 for B2B eCommerce, providing ideas and insights for B2B brands’ digital transformation. Key Features Tiered Customer Accounts Tiers within customer accounts enable customers to create …
Digitalization is becoming increasingly popular, and millennial users have steadily become the new backbone of B2B procurement. Meanwhile, traditional manufacturing has awoken to the possibilities and opportunities presented by B2B eCommerce. But as B2B eCommerce becomes increasingly mature and content increasingly professional, how can companies best seize these business opportunities and drive sales? Here we …
Today, many manufacturers consider setting up a B2B eCommerce website to be a vital part of the digital transformation process. In the last B2B article, we mentioned that 78% of B2B multinationals engage in online sales, and most of the remainder that have yet to dip their toes into digital eCommerce are now planning to …
B-to-big-B and b-to-small-B (B2b) eCommerce are both crucial to the digital transformation of traditional manufacturing companies. B2b eCommerce features at the early stages of the transformation process, suitable for starting small with lower volume clients and pushing manufacturers towards process automation and standardization; B2B, meanwhile, is a constant once transformation has been achieved, enabling manufacturers …
In 2019, we’re seeing more and more B2B players turn to the online sphere for their product search, research and purchasing needs, and as a result the complexity of B2B eCommerce transactions has continued to rise. The ranks of B2B buyers and sellers are swelling with millennials, who expect a fully digitally optimized buying and …
All of us are perhaps familiar with B2C eCommerce user interface (UI) / user experience (UX) design since it surrounds us everyday and everywhere. All websites and app endeavor to provide the best UI / UX design in order to provide the most pleasant shopping environment and thus maximize the conversion rate. On the other hand, B2B …
It is already the Q4 of 2017 and it is about time to work on the 2018 annual plan and set the target. How do you feel about the overall performance of 2017? There must always be the room for improvement and below are some event recommendations coming in 2017 and 2018. Get yourself well-equipped …
The key to success for not only eCommerce, but any business is to make every single customers feel special and cared for. Hence, customization is a must for every eCommerce business, since it will make different eCommerce customers comfortable. To provide your eCommerce customers with a fun, personalized user experiences, which cloud-based software option will …
B2B and B2C marketers are selling products to very different groups of customers, so naturally they tend to adopt different strategies to improve their business. However, there is in fact a lot that the two different styles of marketers can learn from each other. When it comes to 2016, there are three major things that B2B …
ECommerce or not? One of the biggest debates when it comes to a traditional B2B business is whether or not it should make the transition to eCommerce models. Some insist that eCommerce is a must since it’s trending, other remain skeptical because the transition for a B2B company is not as easy as B2C. Based on our …