Govt Support Bolsters Online Exports

TMO Group TMO Group

China’s online retail exports will maintain a strong growth momentum this year thanks in large part to the supportive government policies and the accelerated transformation of export enterprises eBay Inc said Tuesday.

According to the global eCommerce platform’s report on the 2012 development trend of China’s retail export industry,Chinese eCommerce sellers will see enormous opportunities in both emerging and development markets this year with rapidly increased product categories,as the country’s online retail exports have entered a new era of high growth.

the total trade volume on eBay’s marketplace stood at $212 billion last year,John Lin,vice president of eBay,told a press conference held in Shanghai.

Lin declined to provide detailed figures for the China market,citing disclosure regulations of the US Securities and Exchange Commission.

The year of Chinese sellers via eBay “a very strong double-digit growth,”which is expected to continue this year due to the preferential polices,increasing penetration of online shopping,continuous technological development and transformation in the traditional export industry,said Lin.

Moreover,there is a diversification of the retail exporters in China,Lin said.While online Platforms like eBay have created great opportunities for individual sellers and small and medium-sized enterprises,more and more traditional exporters with capital and industry experience are turning there eyes to eCommerce trade,which could be used to promote their business transformation as well as upgrade.

“Against the backdrop of the sluggish global markets as well as the grim exportation,we expect eCommerce retail exports to become a new growth point for foreign trade,which will not only lower the threshold for exporters to do their business,but also offer a cost-efficient platform to get access to global customers,”Zong Wei,director-general of the Shanghai Cross Border eCommerce Association,told the Global Times Tuesday.

As such,the central government has paid great attention to the development of the eCommerce export sector in recent years.In August 2012,the ministry of commerce announced a raft of measures aimed at boosting eCommerce retail exports and selected Shanghai,Guangzhou,Chongqing,Zhengzhou and Ningbo as pilot cities for cross border eCommerce trade.

“As a result,eCommerce exports in Shanghai grew at an average annual place of about 40 percent over the years since 2008,”Gu jiahe,deputy director of Shanghai Municipal Commission of Commerce,said at the press conference.

Cross Border eCommerce

Reported from Global Times.

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