It’s a surging trend in the cosmetics industry: digital transformation. Even before the Coronavirus took hold, cosmetics companies were leaning into digitalization. But now around the world, we’ve seen the virus affect all walks of life. During this time, the advantages that digital transformation offers the cosmetics industry are more apparent than ever. In this …
For brands looking to launch in China in a big way, a brand web-store can be a tempting option. These brands generally want to make a splash and make their products seem more exclusive than if they just launched products on existing marketplaces. However, not only does this approach require significant marketing efforts to bring …
Excellence has always been not just a goal but a standard we hold ourselves to here at TMO Group. And while we are confidant in our efforts to maintain quality and capability across all that we do, it’s always nice to receive outside confirmation – and so it is with great pride that we announce …
Beyond its many applications in B2C eCommerce, Magento has also made great strides into the field of B2B. Here, we’re going to break down the most important features of Magento2 for B2B eCommerce, providing ideas and insights for B2B brands’ digital transformation. Key Features Tiered Customer Accounts Tiers within customer accounts enable customers to create …
Hines is a privately owned global real estate investment, development and management firm, founded in 1957, with a presence in 201 cities in 21 countries and $100 billion of assets under management. Hines announced in 2013 that it was chosen as the successful bidder for a site in Shanghai’s prestigious Jing’an Business District. The project will anchor a new mixed-use development …
The future of China eCommerce is “WeChat” – right now, the amount of people placing orders on WeChat is increasing at an incredibly fast rate. Unfortunately, many brands fail to deliver a matching WeChat eCommerce UX/UI design: they allow users to enter their online shop through WeChat, but without any optimization for the WeChat system. One …
During website development/phone app development process, more business owners have realized how important user research is, since it can truly help online business focus on the right target and save a fortune. User research may seem complicated, but there are several simple ways to conduct. Online Surveys Online surveys are used very often by marketers, product …
The answer is USERS. You need user research towards your users. Far too frequently, companies contact agencies like TMO Group in a panic to help them figure out why their new website or new phone app is failing. To the companies, the fact seems shocking since they have spent so much time and money on this project …
It seems obvious to say that good website design is crucial to success in a world driven by online marketing: According to a recent survey, 48% of people cited a website’s design as the number one factor in deciding the credibility of a business, while 94% of people cited web design as the reason they …
Have you ever patiently waited a long time for tickets? And have you ever helplessly waited for opening a web page? This article will guide you how to deal with the waiting and make it faster from designers’ point of view. Waiting is a by-product of complex systems Normally, waiting means that there is a …