The goal of advertisement is to increase sale in the short term as well as build the brand in the long term. Sometimes we are confused that why a household brand which already developed their loyal customer group still need overwhelming ads? No matter how big the brand, mild consumer is very important. The purpose …
Is your website inviting enough for them to want to take off their coat and stay awhile? If people aren’t spending much time on yours take the steps in the following we created below to improve things. Add internal links While you want your website copy to be easily digestible, you also want it to be …
Internet has led to the explosion of eCommerce. Competition becomes more can more fierce between eCommerce owners and the big cake of the whole market is nearly eaten up. As a result, is there any significance for brick and mortar stores to exist? In fact, the following 5 reasons will prove that eCommerce can never …
As we all know, some words usually used in internet such as desktop, trash, folder, bookmarks and so on. Nowadays, almost we cannot ditch the shopping cart function while online shopping. But do you know that 68% of them abandon their shopping cart after adding items to it? Last year, Facebook and twitter began to …
eCommerce sales strategies are not that simple. Methods that business owners use are getting more and more obscure. Even they use neurological theory to arouse your desire that are locked inside. Nowadays, eCommerce owners are not only focus on user experience, but also make a shopping atmosphere. The ads you see, the smells you smell …
According to statistics, over 1 billion people have experience in online shopping, which takes over 40% of internet users. Besides getting a piece of this pie, the goal of every eCommerce business is to increase their market share and get more ecommerce conversions. In fact, getting website traffic is a great start, but it doesn’t …
Mobile marketing is quickly becoming a nexus for businesses to make their mark. In fact, up to 94% of people will reject a company based on website alone. In this Information Age we live in, people will hear about a company and instantly search Google to see how credible you are through your online presence. Let’s …
With the internet having such a vast suppliers, ,ore and more eCommerce websites have fallen victim to becoming “one click wonders”. And customers might bought products in an online store just for one time and never return. In order to prevent this one time purchase mentality many successful eCommerce websites have started to implement a customer …
Multichannel marketing is marketing using many different marketing channels to reach a customer. In this sense, a channel might be a retail store, a web site, a mail order catalogue, or direct personal communications by letter, email or text message. For many marketers and business owners, the first thing that comes to mind when promoting eCommerce website is the Google organic search page. And we …
The Internet has drastically altered the way in which information is shared, and has had a profound impact on marketing. Over the past few years, there has been more of a shift toward inbound techniques, while many outbound tactics have become antiquated. More businesses are finding success publishing original content rather than embedding advertisements within …