The “Positive List” issued by the Chinese government regulates the products one can import to China via the cross-border eCommerce model. On the surface, this list seems simple to understand. However, many still have questions regarding the “Positive List”. For example: What does this text in the “Remarks” column refer to? Why do I have to …
It’s a surging trend in the cosmetics industry: digital transformation. Even before the Coronavirus took hold, cosmetics companies were leaning into digitalization. But now around the world, we’ve seen the virus affect all walks of life. During this time, the advantages that digital transformation offers the cosmetics industry are more apparent than ever. In this …
Live-streaming in China has been a powerful force in eCommerce in certain sectors for years. This is certainly nothing new. But usually when we talk about how live-streaming supports eCommerce, we think of KOLs promoting cosmetics or fashion products. Less frequently do we see other product categories embrace this tool. However, the global pandemic has …
Fashion is a booming industry in China. Where once brands were cautious about IP infringement and copies, now they’re feeling secure in the country’s legal protections and are excited about the economic opportunities it offers. A huge consumer base is a feature of any potential China market segment. But coupled with this is an increasing …
China’s cosmetics market has grown hugely over the last decade. Currently the world’s second-biggest market for cosmetics, 2019 figures estimated that China would at last overtake the US by 2023. Developments in recent years have seen domestic brands grow in size and sophistication. Meanwhile, premium international brands have also found a larger consumer base. Here …
As China works hard to resolve the Coronavirus crisis, and much of the country’s workforce stays safe at home following the Chinese New Year celebrations, what has this situation meant for the health supplements industry here in the Middle Kingdom? Health Supplements Are Not a Cure or Vaccine While this may seem obvious to many, …
2019 was another standout year for the cosmetics industry in China. Given China’s increasingly online lifestyle, the industry’s continued growth and success also meant strong online performance. China is gearing up for 2020, fresh from celebrations for the start of the Year of the Rat and the healthcare battles that defined the first two months …
This article was published in the lead up to our China Health & Food Supplements Industry Report, available for free right now. How can foreign health supplements brands successfully enter the China market? What are the best-suited channels and strategies for this? Looking at the challenges involved and effectiveness of several approaches, TMO has put …
Cross-border eCommerce has opened the door to nutritional health products outside China. Endless healthcare products are rushing into the market. At the same time, the venture capital of China is so active recently to perform conglomerations. However, how does the China Policy and Blue Hat Sign restrict this booming market and import the healthcare product? …
Like Black Friday sales on Amazon, Singles’ Day or Double 11 on the 11th of November every year has been a big day for all the Chinese for 9 years. Until the midnight of 29th October, Singles’ Day 2017 top 5 ranks of the beauty brand pre-sale result are Lancome, Estee Lauder, SK-II, Olay and L’Oreal respectively. Top …