Last year TMO debuted our first Data Pack series, focusing on the China Health Supplements market. It’s been a great success, covering key data like China’s best-selling supplements each month! (In case you missed it, here’s our wrap-up of the China Health Supplements market in 2020). Building on that success, we’re continuing to launch new …
It has been about 30 years since direct sales entered China in the early 90s. It was a tumultuous journey, with multiple ups and downs — from legal crackdown and strict legislation on one side to explosive growth and the “golden decade” of direct sales on the other. Latest development came in 2019 in the …
It has been more than a month since the end of the double 11 promotion in 2021. The epidemic struck early last year, and everyone put on masks. However, the performance of the e-commerce makeup market during 2020 double 11 was not affected at all with the sales increased rather than decreased compared with 2019. …
It’s been 12 years since the first “Singles’ Day” shopping festival was held in China in November of 2009. Since then it has become the staple of the Chinese commercial landscape — rivaling and eclipsing Western counterparts: Black Friday and Cyber Monday. These days, the sales fiesta is not limited to just 11th of November. …
In the last few years, the June 18th shopping ‘holiday’ (also known as 6-18) has burst onto the Chinese shopping calendar, second only in importance and sales to ‘11-11.’ It has grown into such a big online shopping event across the whole of China that sales begin around a month before the big day, with …
LifeVantage, a leading American health supplements brand, set out to conquer the Chinese market using a cross-border eCommerce model. From an early stage, the company knew that the keys to success would be quickly grabbing consumer attention, cultivating brand loyalty, and laying out a sales strategy that was optimized for the local market. However, LifeVantage …
Last year, TMO launched our China Cross-Border Health Supplements Data Pack series. And what a first year it turned out to be! 2020 was obviously tumultuous for most people and industries around the world. But for eCommerce and Health Supplements, it was a year where crisis begat opportunity. More and more consumers looked online to …
Double-Eleven (or Singles Day) on November 11th is the world’s biggest sales festival, and we’ve gathered Double-Eleven sales data from the entire month to break down for you in our China Health Supplements and Makeup Data Packs. Below we’ve included a sneak peak from what you can expect from each. Double-Eleven Sales Data: Health Supplements Overall, …
Ratified at the start of this year, China’s new law governing cosmetics products, including cross-border cosmetics, will come into effect at the beginning of 2021. The Cosmetic Supervision and Administration Regulation (CSAR) will replace the current Cosmetic Hygiene Supervision law. In this article we take a look at some of the features of the new law, and …
This week marks the launch of TMO’s Cosmetics Industry Report. Earlier this year saw the success of our Health Supplements Industry Report (and the subsequent monthly Data Pack series!). Now, we’ve turned our attentions to another hot industry on the rise in China. This report not only contains data from trusted sources and prominent research …